hjc888黄金城
信息管理与决策科学系
行为与服务运作管理研究所
学术报告
主讲人：上海交通大学安泰经济与管理学院 赵文辉 教授
报告题目：A Pricing Mechanism in an Assembly Chain
报告时间：2019年9月11日（星期三）下午15:00-16:30
报告地点：东北大学浑南校区文管学馆B 306
报告摘要：We study the pricing mechanism in an assembly chain, where the assembler sources components from complementary suppliers to satisfy future random demand. The assembler adopts an assemble-to-order (ATO) strategy, where each supplier produces the component to inventory, while the assembler can assemble the final products after observing the realized demand. The assembler offers each supplier a wholesale-price contract now to incentivize them to produce enough inventories. Each supplier may have to borrow bank loans for the production. Using the single value wholesale-price as the benchmark, we show that there exists a pricing-mechanism to achieve Pareto improvement of all supply chain members. Our computational study indicates that the assembler can achieve 10% profit improvement, especially when the suppliers are heterogeneous, the bankruptcy costs are high and the profit margin of the supply chain is low. We note with interest that such pareto improvement opportunity are conditional and mainly depends on the demand distribution: while many commonly applied distributions satisfy the condition, for distributions with the long-tail feature such as Lognormal, the pricing mechanism may result in a significant profit loss of the assembler, which can be more than 10%, quantified by our computational study.
赵文辉教授 简介：
美国俄亥俄州立大学运筹学博士、交通工程硕士；清华大学土木工程硕士、土木工程和计算机双学士。2010年8月加入上海交通大学安泰经济与管理学院、2012年8月晋升为副教授、2018年8月晋升为终身职副教授、2018年12月晋升为终身职教授。主要研究兴趣集中在供应链金融与风险、博弈论、组合优化等，研究成果发表于Management Science, Operations Research, Manufacturing & Service Operations Management, Production and Operations Management和Mathematical Programming等管理科学、数学国际顶级学术期刊。研究成果被Manufacturing & Service Operations Management等顶级期刊论文进行了针对性的实证检验,理论与实证结果吻合良好；指导了世界500强制造企业山特维克（中国）集团2015年的供应链金融项目，该项目的实施扭转了集团之前三年（2012-2014）平均每季度1亿美元的利润下滑趋势，实施后三年（2016-2018）实现了平均每季度2亿美元的利润上升，取得了显著的效果。
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